The Drink's pastoral and crunchy guitar compositions recall a time when indie rock was about escapism, with tunes that begin caught up in a fantasy before breaking into quietly inspiring climaxes. It's a little twee pop, but with textural twists that recall the most warped twee minds: it harkens bck to Islands returning to the sea, though the Drink have always been there.
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Here’s one that grabbed my attention when it flew into the office the other week. Newly signed to Melodic, ‘Company’ by The Drink collects 2 now hard to find EP’s of curious but instantly catchy math pop. With a melodicism that recalls the now defunct Life Without Buildings combined with their almost choirgirl vocals it’s a sound that I’ve certainly never come across before, this originality really sets them apart for me which makes for a thoroughly enjoyable listen. The Drink are full of indie cool with a certain experimental edge that features odd time signatures, Beach Boys style vocal harmonies and the odd flutter of Hammond organ.
I can hear so many different influences here whether they know it or not, there’s a bit of The Van Pelt’s emo riffage, Throwing Muses American girl punk grit, Velocity Girl tweeness and even Fugazi-esque art rock. This is an album of utterly refreshing indie rock that hints to lots of things you’ve heard before but still manages to sound like something ridiculously original at the same time.
8/10 Paul Customer review, 19th December 2014
What Ian said, but I’m adding Dirty Projectors to the list of potential influences, with similarly unusual time signatures, engaging melodies, nice drums, tightly played, consistent and very well produced/mastered, albeit perhaps less strange. I wouldn’t say this is particularly psychedelic, but subtle use of reverb on the vocals makes it sound slightly otherworldly at times.
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