Koept Vinyl, CD & tapes from this label at Norman Records
The title for this project is borrowed from cold-war era ideology.
With advances in technology replacing the need to undertake day to day chores, people had far more leisure time. 1960s images and advertising sold promise of a new indulgence: a modern dream of a lavish lifestyle in the sun
Packaged in a handmade, numbered card sleeve with a screen printed song listing. Each copy features a collage on the cover made from vintage 1960s/1970s postcards. Each unique collage depicts empty looking people amongst sun loungers and parasols beside Technicolor swimming pools.