Jakobinarina - This Is An Advertisment

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Customer reviews
Press release

4...according to our Maggie on Fri 20 Jul, 2007.

Jakobinarina with This is an advertisement. Brings out my maternal instinct this one cos its so wonky and rubbish I end up loving it like a divvy child. Honky vocals on over excited guitar work. Its all a big spin. Picking up a bit of success and they seem happy and that's all a mother wants...On ltd 7" and special CD thing

From Hafnarfjordur with plenty o’ beef come Jakobinarina, the surly mannish-boys creating the new Sound of Young Iceland. And it’s out with glacial beauty and in with obstreperous punky racket.

‘This Is An Advertisement’ gleeful parodies the chronic lack of integrity (both musical and political) displayed by the current miserable shower of “alternative” acts. “We will even change our name to the Coca-Cola band!”, hectors vocalist Gunnar, in a faux-desperate plea for the holy grail of brand sponsorship (now that everyone’s forgotten that music could ever be about anything other than selling something).

Jakobinarina’s razor-scything guitars, cheeky keyboard lines and rising, spontaneous combustion tempo, set them apart from the herd of their teenage peers. While Gunnar’s confident swagger along the divide between clever and stupid is impressively, almost foolhardily, defiant. ‘This Is An Advertisement’ is pure, bottled attitude.

To coincide with the release of this, their second single for Regal, the six boys of Jakobinarina will be taking their live entertainment on the road with Cajun Dance Party. All shows are 14+.

This single is taken from the forthcoming album 'The First Crusade' out 24th September.

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