The Joy Formidable

Our review
Customer reviews
Press release

1...according to our Business Lady on Fri 14 Jan, 2011.

The press release for this 7" is littered with the usual bullshit about 'the ones to watch in 2011' and 'the band most likely to go supernova in 2011' and 'a taster of what's to come' so I don't need to tell you what the deal is with these lads. They are already a fairly popular indie pop group who will soon, with a little push from the lads at Atlantic, be a more popular indie pop group. 'Austere' is a big-budget, pulling out all the stops kinda single that starts all groove-some and bass heavy before descending into a sort of musical CGI farce with bold choruses and epic displays of production virtuosity. And, on top of that they end the track with a bizarre outburst of double bass drum! I don't understand this single and I never want to hear it again. The B-side is a remix of the A-side.

The Joy Formidable begin the New Year with a taster for their debut album, ‘The Big Roar’. ‘Austere’ is a perfect calling card, harnessing the sheer power of the band’s overdriven guitars to a perfect pop chorus. Re-recorded from its first incarnation and remixed by Rich Costey, ‘Austere’ explains in three minutes why The Joy Formidable are seen by many as the band most likely to go supernova in 2011.

This year has seen the trio rise to prominence through a series of incendiary live performances and festival shows, including two heart stopping sets at Reading and Leeds and a high profile headline slot on the NME Radar Tour in October. With lead singer Ritzy in both the NME Cool List and News Of The World’s women to watch list it is clear that the coming year is sure to be a good one for the band.

‘Austere’ is released on Ltd 7” on 17th January and is followed by their debut album, ‘The Big Roar’ on January 24th, 2011.