Kotchy - 89 (Vinyl LP, CD)

NME – “Meet the angst-ridden Anti-Pharrell… like Prince with a hard-on for static-swathed glitch-pop.” Guardian – “File next to Andre 3000, Flying Lotus, Arthur Russell, Hercules & Love Affair.” Kotchy is the hotly-tipped sound alchemist whose quirky blend of club-savvy soul pop, house, hip-hop and rock is earning him enough comparisons with Pharrell and Beck to paper the walls of his Brooklyn studio. With plays all over radio in the last six months, new artist features in NME and The Guardian, sterling reviews for his solo EPs, a big buzz for his recent release with Yo Majesty’s Shunda K, and a bulging remix diary with Empire Of The Sun and Fischerspooner up next, Kotchy’s precocious talent is in rapid ascent and primed to sate a mass market hungrier than ever for insanely catchy innovation. His debut album ‘89’ is ready to roll and it lives up to all expectations, making Kotchy without doubt a unique presence in today’s sonic spectrum. His music is hard to categorise, touching on so many different styles throughout the 16 tracks on ‘89’ that it’s understandable why he’s being named in the same breath as of Prince, Pharrell and Beck, as like them he’s not scared to break the boundaries of what pop music can be. An album in the truest sense, ‘89’ is cleverly constructed to be more than just a collection of songs, deceptively paced and full of rewarding discoveries; flowing effortlessly and clocking in at just over 40mins, it will take a week of repeat listens to get familiar with everything that sparkles here, but Kotchy’s infectious brilliance as a studio musicain and arranger makes that prospect entirely welcome. Stand-out tracks such as ‘Check Out My Keychain’, ‘She Made It Easy’, and ‘One For The Money’ act as touchstones from which Kotchy ventures off in one direction and returns to from another, making it all sound so easy and with a common thread that does away with obvious eclecticism, despite the fact ‘89’ is an intricate construction of diverse samples, sounds and styles… and a fantastic debut. All for the price of a 12” single! Vinyl format strictly limited to 300 copies, only available to UK independent retail.

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